Honorary Pillars of the Red Cross
Patrons are the honorary pillars of a National Society. They stand as champions of humanity, lending their name, influence, and support to advance the mission of the Red Cross and Red Crescent Movement.
Often respected national leaders, royalty, business executives, or prominent public figures, patrons amplify our visibility, credibility, and impact.
While not involved in day-to-day operations, their backing provides invaluable moral, financial, and political support, strengthening the reach and reputation of our humanitarian work.
How Patrons Add Value
Enhancing Visibility and Credibility:
A patron’s endorsement elevates the profile of the National Society. Their public association builds trust, attracts media attention, and increases awareness of humanitarian needs. By using their voice and reputation, patrons help the Red Cross and Red Crescent reach wider audiences, mobilizing communities to act with compassion and solidarity.
Building Strategic Partnerships:
Patrons often serve as bridges between the National Society and key stakeholders in government, business, and philanthropy. Their networks open doors to powerful partnerships that expand resources, influence policy, and drive innovation. Through their advocacy, patrons help create an enabling environment where humanitarian action can flourish.
Championing Fundraising and Resource Mobilization:
Patrons play a vital role in ensuring the financial sustainability of the National Society. They lead by example, hosting charity events, supporting fundraising campaigns, and inspiring generosity among individuals and institutions. Their involvement attracts high-value donors and corporate partners, securing the resources needed to sustain life-saving programs and emergency response efforts.
Be a Patron of Humanity
By serving as a Patron of the Red Cross or Red Crescent, you become part of a legacy of compassion, leadership, and hope.
Your influence can help strengthen communities, inspire giving, and uphold the humanitarian principles that unite us all.